Tomáš Menšík, Autor MenSeek

AI and Employer Brand: The Art of Balance

by Tomáš Menšík | Nov 25, 2025 | Strategy and Design

Every company has an employer brand. Whether it consciously develops it or lets it evolve organically. It is not about a logo, slogan, or campaign. An employer brand is a mental construct that is born in people’s minds based on their experiences with the company...

RACE & Employer Brand: How to Use AI and a Human Approach in the Race for Talent’s Attention and Trust

by Tomáš Menšík | Nov 18, 2025 | Consistent Communication, Strategy and Design

Today, employer branding rests on two pillars that need and complement each other: technology and humanity. We have been monitoring how AI is changing the work of EB teams for a long time—but at the same time, we remind ourselves that authenticity does not come from...

Employer Branding Light: Small Steps Towards a Big Employer Brand

by Tomáš Menšík | Oct 21, 2025 | Consistent Communication, Talent Attraction

Employer branding is not a sprint or even a short run. It is more like a long-distance march consisting of dozens of small steps, minor improvements, and repeated interactions with people. In a long-distance march, it is (mostly) not about speed, but about endurance,...

Employer Branding: Why It Is Important for Small and Medium-Sized Enterprises Too

by Tomáš Menšík | Oct 6, 2025 | Consistent Communication, Strategy and Design, Talent Attraction

The year 2025 brought further acceleration to the labor market. There are more job offers than ever before, but the number of quality candidates is declining. People are carefully choosing where to work—and the reputation of the company, the experience of its...

Corporate Training in the Czech Republic – Practical Inspiration for HR

by Tomáš Menšík | Sep 24, 2025 | Colleague Engagement, Innovation and Technology, Talent Attraction

Corporate training is no longer just an added benefit. It has a direct impact on employee retention, engagement, and daily performance. It also strongly influences corporate culture—it shows that the company trusts its people and invests in them. Last but not least,...

AI and Employer Brand: The Art of Balance

RACE & Employer Brand: How to Use AI and a Human Approach in the Race for Talent’s Attention and Trust

Employer Branding Light: Small Steps Towards a Big Employer Brand

Employer Branding: Why It Is Important for Small and Medium-Sized Enterprises Too

Corporate Training in the Czech Republic – Practical Inspiration for HR

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