Tomáš Menšík, Autor MenSeek

Employer Branding as a Way of Thinking

by Tomáš Menšík | Jan 12, 2026 | @News, Strategy and Design

Employer Branding is our main topic. It is not new. And yet today it has a completely different significance than it did ten or fifteen years ago. Perhaps because the world of labour has changed. Perhaps because people’s expectations have changed. And perhaps...

Happiness, Health, Peace of Mind. And Meaningful Work to Go with It

by Tomáš Menšík | Dec 16, 2025 | Colleague Engagement, Talent Attraction

Christmas is a special time. The world slows down for a moment, calendars clear up, and questions we put off during the year resurface. How am I doing? How am I living? Does what I do make sense? Am I actually happy? Maybe we ask ourselves these questions at the...

AI and Employer Brand: The Art of Balance

by Tomáš Menšík | Nov 25, 2025 | Strategy and Design

Every company has an employer brand. Whether it consciously develops it or lets it evolve organically. It is not about a logo, slogan, or campaign. An employer brand is a mental construct that is born in people’s minds based on their experiences with the company...

RACE & Employer Brand: How to Use AI and a Human Approach in the Race for Talent’s Attention and Trust

by Tomáš Menšík | Nov 18, 2025 | Consistent Communication, Strategy and Design

Today, employer branding rests on two pillars that need and complement each other: technology and humanity. We have been monitoring how AI is changing the work of EB teams for a long time—but at the same time, we remind ourselves that authenticity does not come from...

Employer Branding Light: Small Steps Towards a Big Employer Brand

by Tomáš Menšík | Oct 21, 2025 | Consistent Communication, Talent Attraction

Employer branding is not a sprint or even a short run. It is more like a long-distance march consisting of dozens of small steps, minor improvements, and repeated interactions with people. In a long-distance march, it is (mostly) not about speed, but about endurance,...

Employer Branding as a Way of Thinking

Happiness, Health, Peace of Mind. And Meaningful Work to Go with It

AI and Employer Brand: The Art of Balance

RACE & Employer Brand: How to Use AI and a Human Approach in the Race for Talent’s Attention and Trust

Employer Branding Light: Small Steps Towards a Big Employer Brand

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