Complex Social Media Management
Tell your employer brand story where your candidates are – on the networks they check every day.
We’ll showcase your company culture, highlight the values that set you apart, and present your people as authentic ambassadors.
Gain Attention and Favour
Today’s job seekers choose employers just like they choose the brands they buy from. They look at your social media, evaluate your authenticity, and look for reasons to join you. We’ll help you show why your company is the right place—in a way that can be seen and felt.
Raising Awareness
Boost awareness of your brand among potential employees and the general public.
Attracting Talent
Attract the best talent in your field and earn their trust.
Community Building
Build a strong community of fans for your brand, including your engaged employees.
Cast Your Brand’s Net Far and Wide
On social media, it’s not just the number of posts that matters, but above all the story you tell and the experience you share with potential colleagues. Consistency, authenticity, and the ability to connect content with the employer’s long-term brand vision are important.
Understanding the Situation
Before we start creating content for your networks, we need to understand who you are as an employer and what you expect from communication.
At this stage, we find out how current and potential employees perceive you and look for key differences.
- Audit of existing employer brand communication
- Definition of target groups and candidate personas
- Identification of key topics and communication style
Communication Strategy Proposal
Based on our findings, we will prepare a strategy that connects your values with the expectations of candidates.
We will create a clear plan of formats, topics, and activities that will resonate with your target audience.
- Determining communication topics
- Selecting appropriate formats (video, stories, articles, photos)
- Involving employees in content creation
- Publication schedule and campaign plan
Publishing and Evaluation
We not only create and publish content, but also actively monitor its performance and audience response.
This allows us to respond quickly, fine-tune our strategy, and keep content up-to-date and effective.
- Content creation and management across channels
- Active engagement and community work
- Measuring results and optimizing strategy
What Will You Get
You will not only gain the necessary content, but also a functional tool that will strengthen your employer brand in the long term and help you attract the right people.
Proposal of Topics
Every company has a lot to say. We will help you choose the right topics for communication that match your brand.
Various Formats
Stories from colleagues. Photos from the opening of a new branch. A video shot on a cell phone from a Christmas party. There are many possibilities.
Content Planning
We will plan your posts several weeks in advance. We’ll leave room for news and spontaneous ideas.
Post Creation and Sharing
Every network is different. And so will be the content you publish. We will share relevant information for users.
Work with the Community
Respond to comments and messages from fans. Engage with them. Build your own community.
Analysis and Tuning
Just like a musical instrument, your communication needs to be tuned from time to time. Use the statistics you have collected to do this.
Frequently Asked Questions & Answers
Is social media management also suitable for smaller companies?
Yes, even small businesses can compete with big brands thanks to authentic content – they can often respond more quickly to current trends, they are not bound by complex internal rules, and they can leverage rich user content from their employees.
Do we need to have our own materials?
It is ideal to have your own authentic materials, but if you don’t have them, we will take care of the entire production process – from the design to the final video or photo.
Will you involve our employees in the content?
Yes, we work with ambassadors—employees who willingly and authentically share their perspectives, experiences, and stories from their work. This allows us to show the human side of your brand, build trust, and attract candidates who identify with this perspective.
How quickly will I see results?
You will often see the first changes in reach and candidate interest within a few weeks, and if you want to multiply this effect, we can also suggest targeted sponsoring and campaigns that will promote the content and bring it to an even wider audience.
Which networks are you active on?
Most often LinkedIn, Facebook, and Instagram, but depending on the target group, we can add other networks as well.
Can we start with just one network?
Yes, we always tailor our strategy to the client’s capabilities and priorities.
Let’s Bring Your Networks to Life
Let us show together who you are and why it is worth working for you.
We Will Discuss the Situation
We will clarify your needs, goals, and current situation so that we know how to help you.
We'll Propose a Solution
We will present the proposed cooperation procedure and a preliminary schedule.
We Will Prepare an Offer
We will submit a final proposal with a budget and schedule.