Company Magazines and Newsletters
A company magazine or newsletter can be just a “mandatory part” of corporate communication—or a powerful tool that connects people, strengthens culture, and supports business goals. We create it together with employees to ensure it is authentic and reflects their perspectives and experiences. We then make sure that the content is entertaining, motivating, and meaningful. From the initial idea to the final distribution.
Connect People Through Regular Communication
Without regular and interesting information, employees quickly disconnect—they lose track of what’s going on and feel less connected to the company. A company magazine or newsletter is a simple but effective way to keep them informed and build relationships with them. Informed employees are your allies.
Greater Engagement
Your employees will be kept up to date on important news, projects, and company successes, and will feel like they are part of the company.
Better Presentation
You can also use periodicals for external purposes, such as communicating with candidates, partners, or the media.
Content for Sharing
We will create content that you can easily use on social media, intranet, and other channels.
How Is Your Company Magazine Created
At the beginning, we focus on getting to know your company and target group. Then we work together to create a concept and content, and finally we take care of regular production and distribution – both digitally and in print – to reach all target groups.
Getting to Know the Company and Its Audience
In order to create a corporate magazine or newsletter that works, we need to understand your corporate culture, goals, and the way people communicate.
Together with employees and management, we will clarify what the content should be, what tone it should have, and who it should serve.
- Analysis of current internal communication
- Interviews with employees and management
- Determining communication goals
- Choosing format and frequency
Concept Design
We focus on designing the overall look of your periodical – i.e., how it will look, what its content framework will be, and how it will appeal to readers.
We design a format that will be used repeatedly in subsequent issues. We define the topics, communication style, section structure, and visual direction so that the final implementation is smooth and effective.
- Content concept and key section design
- Setting the tone of communication
- Visual identity design
- Planning periodicity and distribution methods
- Preparation of sample layout and sample pages
Creation and Distribution
We create the content of your periodical together with your employees – we conduct interviews, take photos, and shoot videos.
We also ensure that the finished magazine or newsletter reaches people on time and in the right format.
- Collection and preparation of materials for creation
- Graphic design, copywriting, and DTP
- Digital publishing and distribution
- Printing and physical distribution of magazines
- Online archive and sharing options
- Readership measurement and feedback collection
You Get More Than Just a Magazine
At the end of our cooperation, you will not only receive a finished publication. We will create a comprehensive communication ecosystem – a printed and online magazine, linked to a website, newsletter, and social networks. This will provide you with a content channel that will strengthen your employer brand in the long term.
Editorial Calendar
Overview of key topics, sections, formats, and publication dates.
Own Content Database
Authentic materials for further use in communication.
Fuel for Social Networks
Information directly from you and your company is the best content.
Feedback Tool
You can ask questions, or people will provide comments themselves.
Useful Statistics
Useful data (not only) for management on readership and interactions.
Frequently Asked Questions & Answers
How often should a company magazine or newsletter be published?
It depends on your goals and possibilities. We recommend regularity – monthly or quarterly.
Do we need our own materials?
Your own content is always a good foundation, but we can also create it together. If there is not enough source material, we can work with the minimum and will be happy to prepare everything from scratch.
Can we combine the printed and online versions?
Yes, this often works best – a printed version for production facilities, online for offices and home offices. In any case, even in the digital age, people still like to leaf through a printed magazine.
What if we don't have photos and videos?
We will arrange professional photography or filming directly at your premises, which, in addition to providing authentic material, also offers a positive experience and serves as informal team building.
How do you measure the success of corporate media?
For newsletters, we track opens, clicks, and topics that generate the most interest. For magazines, we work with feedback and track which sections appeal most to readers.
Let’s Publish Together
Firemní média mohou být nástrojem, který inspiruje, propojuje a buduje firemní kulturu. Pojďme společně připravit časopis nebo newsletter, na který se vaši lidé budou těšit a který bude dlouhodobě podporovat vaše cíle.
We Get to Know Your Company
We will discuss your goals, options, and expectations for regular publishing.
We Will Design a Concept
Together, we will fine-tune the final proposal and form of cooperation.
We'll Prepare an Offer
We will confirm the terms and schedule so that everything can begin.