EMPLOYER BRAND MONITORING
Get a real-time overview of what’s actually happening with your Employer Brand. Monitor key indicators from both inside and outside the organization and respond in a timely manner—not just when a problem becomes apparent.
Data That Tells You What's Really Going on
An Employer’s Brand changes every day: with every person who joins or leaves, with every review that appears online, and with every management decision.
Employer Brand Monitoring sets up a continuous system for tracking key indicators so that you always have an up-to-date overview and can respond based on data, not impressions.
Ongoing Overview
You know what’s happening with your Employer Brand on an ongoing basis, not just once a year.
Prompt Response
You’ll spot a problem before it gets out of hand. And you’ll seize an opportunity before your competitors do.
Data in Context
Numbers only make sense when viewed in context. We combine internal and external signals into a single overview.
How Monitoring Works
Monitoring isn’t just about collecting data. It involves continuously reading signals, interpreting them, and translating them into concrete conclusions so that the data can truly help you make the right decisions.
We Track Key Indicators
We continuously monitor data from internal and external sources, reviews on job portals, survey results, recruitment data, employee turnover, and labor market trends.
We Combine Data with a Human Perspective
Numbers alone don’t explain the why. Therefore, we regularly supplement our data with qualitative insights—interviews, feedback, and the experiences of people within the company.
We Provide Clear, Easy-to-Understand Reports
We process the data into an easy-to-understand format and present it in a clear dashboard. You’ll always know how your brand is performing and what changes are taking place.
What We Monitor on an Ongoing Basis
The monitoring covers both internal and external signals. You’ll gain a comprehensive overview of how your Employer Brand is perceived by people within the company and in the job market.
Recruitment Process and Data
We track key recruitment metrics: where candidates tend to drop out, what the success rate is, and where losses occur.
Review and Job Sites
We monitor what people are saying about you on Glassdoor, Atmoskop, and other platforms, and how your reputation evolves over time.
Internal Surveys and Polls
We regularly survey employees to find out how they feel and how their perception of the company is changing.
Employee Turnover and Its Patterns
We track turnover data and look for patterns—who is leaving, where they’re coming from, and why.
Social Media and Mentions
We monitor what is being said about you on social media and in media relevant to your job market.
Competition and the Labor Market
We keep an eye on what the competition is doing and how candidates' expectations are evolving in your industry.
Start Monitoring Your Brand on an Ongoing Basis
We’ll tailor our monitoring services to your company’s specific needs based on the data you have available, what you want to track, and how often you need to update your reports.
We Will Discuss the Situation
We’ll determine what data you already have available, what you want to monitor on an ongoing basis, and what insights will be most useful to you.
We Will Prepare an Offer
We will design a customized monitoring plan, including the sources, metrics, reporting frequency, and dashboard layout.
We Will Begin Our Cooperation
We'll set up the monitoring system and give you access to the dashboard. From now on, you'll always know what's happening with your brand.
Or call +420 774 323 730.